Marketing & Creative Direction:
Project scope: I was given the opportunity to lead the entire creative and marketing efforts of Collegetown @ ASU. From shooting interviews and photographs, editing video footage and creating graphics.
Organizational background: The overall purpose of the Collegetown ASU organization is to foster an appreciation of cultural diversity and to create awareness of social issues, as well as their impact on society.
The organization strives to enact change that will positively affect Arizona State University and the surrounding community, through facilitating and empowering a network of student leaders, prompting action and hosting educational programming.
Collegetown ASU hosts a large annual conference year and several smaller workshops and retreats throughout the year.